Listen in with Austin Inno Editor, Brent Wistrom as gets the scoop on trends in CPG in Austin. First hear pitches from 5 CPG startups in Austin followed by our panel on CPG. The panel will dive into specific challenges to ensure a steady supply chain, connecting to new customers, and learn how each founder and their company have navigated the opportunities and setbacks of the pandemic thus far.
Panel:
-Michelle Breyer, COO at SKU
-Marc Nathan, Founder and Publisher at Texas Squared Startup Newsletter
-Emily Kealey, Executive Director of Naturally Austin
Key topics of discussion will include:
– Opportunities to reach consumers who are more actively buying products online in pandemic
– Ensuring safety at warehouses/factories/kitchens/etc. where products are made and workers are at risk.
– Growing e-commerce sales
– Managing delivery expectations
– Troubleshooting fulfillment
– Identifying new marketing channels
More info on Austin Inno: State of Innovation, CPG in the era of COVID-19
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