adaptability | Austin Short Film https://www.austinshortfilm.com sut and About in Austin TX Fri, 28 Sep 2018 01:34:27 +0000 en-US hourly 1 https://wordpress.org/?v=6.0.8 https://www.austinshortfilm.com/wp-content/uploads/2018/06/austin-short-films-65x65.png adaptability | Austin Short Film https://www.austinshortfilm.com 32 32 163542106 Rachel Zoe and Hillary Kerr | Adaptability in Fashion’s Changing Landscape | SXSW 2018 https://www.austinshortfilm.com/lifestyle/rachel-zoe-and-hillary-kerr-adaptability-in-fashions-changing-landscape-sxsw-2018/ Fri, 28 Sep 2018 01:34:27 +0000 https://www.austinshortfilm.com/blog/rachel-zoe-and-hillary-kerr-adaptability-in-fashions-changing-landscape-sxsw-2018/ Rachel Zoe, designer, editor, author, TV personality and entrepreneur, renowned for her effortless take on glamour, discusses the evolving needs of the consumer, how her brand is responding, and how she has seamlessly blended her commerce with her content. In a conversation with Hillary Kerr, friend of Rachel and co-founder of Who What Wear, Zoe […]

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Rachel Zoe, designer, editor, author, TV personality and entrepreneur, renowned for her effortless take on glamour, discusses the evolving needs of the consumer, how her brand is responding, and how she has seamlessly blended her commerce with her content. In a conversation with Hillary Kerr, friend of Rachel and co-founder of Who What Wear, Zoe discusses brand building lessons she has learned and how she is arming women with the tools to live their most empowered –– and stylish ––​ ​lives.

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Started in 1987, South by Southwest (SXSW) is a set of film, interactive, and music festivals and conferences that take place early each year in mid-March in Austin, Texas. SXSW’s original goal was to create an event that would act as a tool for creative people and the companies they work with to develop their careers, to bring together people from a wide area to meet and share ideas. That continues to be the goal today whether it is music, film or interactive technologies.

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