{"id":3702,"date":"2018-07-26T09:05:41","date_gmt":"2018-07-26T09:05:41","guid":{"rendered":"https:\/\/www.austinshortfilm.com\/blog\/is-real-news-more-dangerous-than-fake-news-sxsw-2019-submission\/"},"modified":"2018-07-26T09:05:41","modified_gmt":"2018-07-26T09:05:41","slug":"is-real-news-more-dangerous-than-fake-news-sxsw-2019-submission","status":"publish","type":"post","link":"https:\/\/www.austinshortfilm.com\/tech\/is-real-news-more-dangerous-than-fake-news-sxsw-2019-submission\/","title":{"rendered":"Is Real News More Dangerous than Fake News? &#8211; SxSW 2019 Submission"},"content":{"rendered":"<p><iframe loading=\"lazy\" width=\"480\" height=\"270\" src=\"\/\/www.youtube.com\/embed\/OuLpSVOg_J8\" frameborder=\"0\" allow=\"autoplay; encrypted-media\" allowfullscreen><\/iframe><\/p>\n<p>Hi! My name is Lloyd Armbrust, Founder and CEO of OwnLocal here in Austin, TX.<\/p>\n<p>Started ownlocal in 2010, when we applied to Y Combinator to \u201cfix news\u201d, got in, raised about .5mm, and moved to Austin TX as soon as we could. <\/p>\n<p>Today OwnLocal works with 3,500 local newspapers all around the world helping them make money.<\/p>\n<p>Although it\u2019s surprisingly unpopular to say, we are a profitable and a growing startup here in Austin.<\/p>\n<p>Before OwnLocal I had worked in newspapers for 15 years, and now my job puts me in front of a lot of media executives and we talk about the problems the industry is facing.<\/p>\n<p>I know this business, I was there when Craigslist disrupted classifieds, when we started to lose auto revenue and real estate revenue.<\/p>\n<p>Since I started OwnLocal, every year has been the worst year for the newspaper industry in the United States:<\/p>\n<p>Newsrooms have declined from\u00a056,230\u00a0to\u00a038,790\u00a0employees in 2017<\/p>\n<p>Paid circulation has decreased from 45.6mm to 34.6mm<\/p>\n<p>Advertising revenues have dropped from B to .3B<\/p>\n<p>And while\u00a0online revenue has increased from .7B to .28B, newspaper\u2019s total share of digital revenue has decreased from 7% to 4%<\/p>\n<p>But Now there\u2019s something even worse than the decline happening: we are losing the last thing we have left, our credibility in our communities.<\/p>\n<p>Now that misinformation is spreading, fewer people are trusting news organizations, eroding the last asset that media has: their trusted brand.<\/p>\n<p>The failing business model of print journalism has caused there to be fewer journalists than ever, in a time where there is more information to verify and scrutinize.<\/p>\n<p>OwnLocal makes our newspaper partners about 0mm a year and I thought, since I built a business that helps with revenue, maybe I can help here.<\/p>\n<p>So I started working on it with a few people and today we have the largest news dataset ever collected and we have yet to release our findings.<\/p>\n<p>From a high level, what has really surprised me, is that there\u2019s not a lot of real misinformation being produced, not in the mainstream anyway, and what is being produced doesn\u2019t have nearly as big of an effect as how people are abusing and reusing real news to support their own agenda and bias.<\/p>\n<p>I\u2019d love to use this talk to examine not only what we\u2019ve found but also what current research is saying about misinformation and what we can do to become a better, more informed, society. <\/p>\n<p>Well, that was one take, with about 18 minutes left before the deadline, thanks for listening and I look forward to seeing you at SxSW 2019 \ud83d\ude42<\/p>\n<h3>More info on Is Real News More Dangerous than Fake News? &#8211; SxSW 2019 Submission<\/h3>\n<div class=\"ss-local-rss\"><div class=\"rss_header\"><h2><a href=\"https:\/\/cn.bing.com\/news\/search\/?q=Is+Real+News+More+Dangerous+than+Fake+News%3F+-+SxSW+2019+Submission&amp;qft=sortbydate%3D%221%22&amp;format=rss\" rel=\"nofollow\" class=\"rss_title\">Is Real News More Dangerous than Fake News? - SxSW 2019 Submission - BingNews<\/a><br \/><span class=\"rss_description\"> Search results<\/span><\/h2><\/div><ul>\n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.wsls.com%2Fnews%2Flocal%2F2024%2F05%2F10%2Flocal-industry-expert-warns-of-artificial-intelligence-dangers%2F&amp;c=764919580273475339&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tLocal industry expert warns of Artificial Intelligence dangers\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>As artificial intelligence advances, so do the risks that we can be scammed or tricked by AI-generated content.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.searchenginejournal.com%2Fgoogle-news-deletes-manual-submission-option%2F515094%2F&amp;c=6497739858664744061&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tGoogle News Deletes Manual Submission Option\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>Content is automatically considered for Google News and news surfaces, as has been the case since Dec. 2019. That hasn ... uses for Google News is more important now than ever before.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.msn.com%2Fen-ie%2Fnews%2Fworld%2F14-sea-creatures-more-dangerous-than-sharks%2Fss-AA1nRsWD&amp;c=16291157462711847507&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\t14 Sea Creatures More Dangerous Than Sharks\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>But, others are dangerous and terrifying, more dangerous even than sharks. The titan triggerfish can be found in coral reefs from Thailand to Australia. This beautiful fish can bite through flesh ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.nbcnews.com%2Fpolitics%2F2024-election%2Farizona-gop-taps-fake-elector-rnc-post-rcna149719&amp;c=14745687182433494603&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tArizona GOP taps 'fake elector' for RNC post\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>The Arizona GOP has selected state Sen. Jake Hoffman, a \u201cfake elector\u201d indicted last week and accused of working to overturn President Joe Biden\u2019s 2020 win in Arizona, as a national ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.khq.com%2Fnews%2Freal-life-ministeries-responds-to-death-of-pastor-gene-jacobs%2Farticle_c3b67a5c-0504-11ef-be3f-6b9677822ce3.html&amp;c=15938889843440028303&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tReal Life Ministeries responds to death of Pastor Gene Jacobs\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>SILVER VALLEY, Idaho \u2014 Real Life Ministries is offering support and encouragement to those impacted by Pastor Gene Jacobs. Jacobs was found dead with self-inflicted gunshot wounds in Silver Valley.<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.foxnews.com%2Fweather%2Fdangerous-storms-results-flash-flooding-severe-weather-over-southern-plains&amp;c=15838397902363941413&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tDangerous storms result in flash flooding, severe weather over Southern Plains\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>Over 50 million people are under threat of severe weather as the atmosphere recharges, stretching more than 1,500 miles from the Gulf Coast to the Great Lakes. The greatest threat for tornadoes on ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fedition.cnn.com%2F2024%2F04%2F27%2Feurope%2Fforbes-journalist-house-arrest-russia-fake-news-intl%2Findex.html&amp;c=9788461258980042625&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tForbes journalist placed under house arrest for allegedly spreading fake news about Russian army\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>A Russian court has placed Forbes journalist Sergey Mingazov under house arrest after he was detained for allegedly spreading fake news about the ... with people other than relatives ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.cnn.com%2F2024%2F04%2F27%2Feurope%2Fforbes-journalist-house-arrest-russia-fake-news-intl%2Findex.html&amp;c=12541905346694424753&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tForbes journalist placed under house arrest for allegedly spreading fake news about Russian army\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>A Russian court has placed Forbes journalist Sergey Mingazov under house arrest after he was detained for allegedly spreading fake news about the ... with people other than relatives ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.hollywoodreporter.com%2Ftv%2Ftv-news%2Freal-life-baby-reindeer-stalker-speaks-out-netflix-1235885429%2F&amp;c=14442973275863689146&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tAlleged Real-Life \u2018Baby Reindeer\u2019 Stalker Speaks Out Following Netflix Show Success\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>spirals over several months as Martha is revealed to be a dangerous, serial stalker. Over the course of multiple years, she sent him more than 41,000 emails, 744 tweets, 100 pages of letters and ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.bleepingcomputer.com%2Fnews%2Fsecurity%2Fjapanese-police-create-fake-support-scam-payment-cards-to-warn-victims%2F&amp;c=7117449774581868331&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tJapanese police create fake support scam payment cards to warn victims\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>Japanese police placed fake payment cards in convenience stores to protect the elderly targeted by tech support scams or unpaid money fraud. The cards are labeled \"Virus Trojan Horse Removal ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.livemint.com%2Fpolitics%2Frussian-spies-are-back-and-more-dangerous-than-ever-11714143220495.html&amp;c=10455691599505988527&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tRussian spies are back\u2014and more dangerous than ever\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>the latter for perhaps more than 20 years. \u201cIt\u2019s not as bad for them as we think it is,\" says Andrei Soldatov, an investigative journalist, who reckons that the Russian services are \u201cback ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            \n            <li>\t\t\t\t<span class=\"title\">\n\t\t\t\t\t<a href=\"http:\/\/www.bing.com\/news\/apiclick.aspx?ref=FexRss&amp;aid=&amp;tid=6642b6a6e5e24d3eac5b7e12334e8d4f&amp;url=https%3A%2F%2Fwww.news24.com%2Fcitypress%2Fnews%2Fgovernment-now-targets-real-estate-agents-20240427&amp;c=5150427222494348009&amp;mkt=en-us\" rel=\"nofollow\">\n\t\t\t\t\t\tReal estate agents in government's crosshairs with new BEE requirements\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t<div>\n\t\t\t\t\t<p>More than 40% of the country\u2019s real estate agencies and nearly half of the 40 000 registered ... Join our free subscription trial to unlock this story and a world of news aimed to inform, empower, and ...<\/p>\n\t\t\t\t<\/div>\n\t\t\t<\/li>\n            <\/ul> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Hi! My name is Lloyd Armbrust, Founder and CEO of OwnLocal here in Austin, TX. Started ownlocal in 2010, when we applied to Y Combinator to \u201cfix news\u201d, got in, raised about .5mm, and moved to Austin TX as soon as we could. Today OwnLocal works with 3,500 local newspapers all around the world helping [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3703,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[9],"tags":[1307,1308],"aioseo_notices":[],"jetpack_featured_media_url":"https:\/\/www.austinshortfilm.com\/wp-content\/uploads\/2018\/07\/OuLpSVOg_J8.jpg","_links":{"self":[{"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/posts\/3702"}],"collection":[{"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/comments?post=3702"}],"version-history":[{"count":0,"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/posts\/3702\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/media\/3703"}],"wp:attachment":[{"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/media?parent=3702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/categories?post=3702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.austinshortfilm.com\/wp-json\/wp\/v2\/tags?post=3702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}